In the fast-paced logistics and transportation industry, your trucks aren’t just workhorses, they’re moving brand ambassadors


In the fast-paced logistics and transportation industry, your trucks aren’t just workhorses — they’re moving brand ambassadors. Whether you’re running a fleet of 50 or launching your first trucking company, strong branding can set you apart from the competition and build trust on every mile you travel.
Turns your fleet into mobile advertisements
Builds trust with clients, drivers, and regulators
Enhances brand recall in both B2B and B2C markets
Reflects professionalism and operational scale
Helps with recruitment and internal pride
Makes your company look organized, reliable, and well-established
Whether you're selling premium pet food, launching a doggy daycare, or offering exotic pet grooming — branding is your silent salesperson.

Before we design anything, we dig deep into your business to build a brand foundation.
Business positioning: B2B, logistics, construction, agriculture, etc.
Competitor analysis in the trucking and transport industry
Target audience development (e.g. industrial suppliers, manufacturers, eCommerce businesses)
Tone of voice and communication guidelines
Mission, vision, brand values
Company naming (if required) and tagline creation
Fleet branding architecture (how to brand multiple truck types in one consistent system)

Your trucking company logo should carry strength, reliability, and mobility — all at once.
Professional logo design for print, digital, and vehicle use
Typography and color palette development
Graphic icon and mascot design (optional)
Visual patterns and elements for scalable use
Business card, invoice, and letterhead design
Uniform design for drivers and staff

Fleet branding is not just about putting a logo on the side — it’s about smart, striking design.
Custom truck wrap designs for all vehicle types (semi-trucks, trailers, containers, box trucks, vans)
Reflective decals and safety-compliant graphics
Side, front, and back branding concepts
Weather-resistant and long-lasting material specs for print
Modular design system for mixed vehicle sizes
Installation layout plans for local printing partners

Let your branding extend into every customer touchpoint.
Company profile and brochure (print & digital)
Service pitch deck design
Vehicle maintenance and compliance log templates
Digital fleet catalog with service and coverage area
Onboarding kits for new drivers
Email signature and internal templates

A modern trucking brand needs a digital engine that runs as smoothly as its trucks.
Custom trucking company website design
Online ordering integration
Online quote request and contact system
Service area map and logistics zone integration
Driver recruitment portal
Blog or news section for updates
Mobile-responsive and fast-loading framework
SEO optimized for terms like “logistics company near me” or “truck hire service


Freight & Logistics Companies
Construction Material Transporters
Cement & Concrete Truck Services
Oil, Gas & Fuel Tanker Brands
Fleet Rental & Leasing Companies
Cold Chain & Food Transportation
Intercity/Interstate Cargo Services
E-commerce & Last-Mile Delivery
Trucking Startups and Owner-Operators



Yes! Whether you have 1 truck or 100, branding matters. We scale solutions based on your business size and budget.
We provide complete design and layout files. For installation, we coordinate with trusted local vendors or guide your preferred printer.
A full fleet branding project typically takes 2–4 weeks depending on scope and feedback cycle.
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The rebranding process involves a thorough evaluation of your current brand identity, market position, and customer perception. We then develop a new brand strategy and implement changes to your brand assets, such as the brand logo, brand colour, and brandmark.
Our brand development service focuses on creating a brand identity that resonates with your target audience. This includes brand identity design, logo brand design, and setting a consistent brand colour palette.
While formal education, such as a degree in graphic design, can provide a structured foundation and credibility in the field, it’s not the only path to becoming a graphic designer. Many successful designers are self-taught, using online resources, tutorials, and practice to build their skills. Key qualities include creativity, an eye for design, proficiency in design software, and a strong portfolio to showcase your work.
Yes, we provide corporate identity design services which encompass the creation of your business identity design, brand logo, brand identity package, and brand book to ensure a cohesive brand image.
Brand asset management involves the organization and maintenance of all brand assets such as logos, branded content, and promotional items. It is crucial for maintaining brand consistency and brand equity.
Yes, our logo designers specialize in company logo design and brand logo development to create a distinctive and memorable brand identity.
We enhance brand awareness through targeted brand marketing campaigns that include brand identity design, brand positioning, and branded content creation, ensuring your brand reaches and engages your audience effectively.

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Trust us to go above and beyond, consistently providing service that exceeds expectations. Your success is our priority at Exter Marketing
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27 Old Gloucester Street, London, United Kingdom, WC1N 3AX