Before you scale, advertise, or automate, you need a brand foundation that works for your business not just on a vision board, but in the real world.
Inside the Business → Efficiency stage of our 3B3E Formula, we offer a Foundational Branding Setup a practical, strategic, and complete solution for business owners who are serious about starting right.
You’ll walk away with a brand identity that’s ready to be used in real content, in marketing, in operations not just stuck in a logo file.
They don’t know who they’re really targeting
They’re trying to market without market knowledge
They don’t know how to differentiate themselves
Understand your competitors
Discover untapped market gaps
Build customer profiles with clarity
Craft messaging that resonates
We create a professional, scalable logo that reflects your industry, vibe, and audience.
3–4 original logo concepts
Refinement of your favorite design
Primary logo + alternate versions (icon, stacked, etc.)
Files for print, digital, and merchandise (AI, PNG, SVG, JPG)
✅ You get a high-converting, modern brand identity without wasting time on design guesswork.
Stay consistent across platforms from day one.
Primary & secondary brand colors
Font choices (headlines, paragraph, web)
Logo usage rules (what to do / avoid)
Starter visuals for brand tone & style
✅ We keep it simple, but structured so you and your team know how to stay “on-brand
We design your first branded business assets so you can start promoting right away:
Business card or digital card (with QR)
Email signature
One flyer or price/service sheet
Instagram/Facebook post templates (Canva)
✅ You don’t just look legit you operate like a real business from day one.
Branding isn’t just visuals. It’s knowing who you’re speaking to.
Demographics & psychographics
What they value, fear, and want
Buying triggers and objections
Messaging tone to connect with them
✅ Use this to shape everything from captions to service offers to ads.
We guide you through defining your:
Vision – Where you're headed
Mission – How you help people
Brand Purpose – Why you exist beyond profit
Core Values – What you stand for
✅ These guide every piece of content, decision, and marketing message from here on.
Starting a business is exciting. But the backend setup is often overwhelming, time-consuming, and full of legal and technical jargon.
That’s why we created this service so you don’t have to figure it out alone.
We do the research, filing, and setup so you can focus on your vision
Avoid costly mistakes from misfiled forms or non-compliance
No more bouncing between government websites and YouTube tutorials
A poor foundation can slow you down later when trying to scale
"Exter isn’t just another agency "
"Exter isn’t just another agency. they’re a full-blown startup branding partner. we launched faster and better than we thought possible." - Shawn James
"Highly recommend "
"They helped us create a brand that looks and feels like we’ve been around for years" - Kylie Matthew
Yes this is a lean, efficient, done-for-you brand setup for new businesses. It’s focused on readiness, not a full brand transformation.
Absolutely. We can expand this into a full brand identity suite with website, packaging, brand storytelling, and more.
We’ll review it, ensure it’s usable across platforms, and integrate it into a simplified system you can use right away.
Every startup begins with a single step. whether you're just starting out or looking to take your business to the next level, our proven strategies and dedicated support can help you achieve your goals. explore more about how our approach has made a difference, and imagine what we can accomplish together. are you ready to transform your passion into a thriving business??
Trust us to go above and beyond, consistently providing service that exceeds expectations. Your success is our priority at Exter Marketing
27 Old Gloucester Street, London, United Kingdom, WC1N 3AX