B2 → E2: Show Up Strategically. Engage Authentically. Convert Effectively.

Social Media Presence And Marketing Management

Social Media Isn’t Optional It’s Where Your Brand Lives

Whether you’re a cleaning service, salon owner, or coach your audience is online, watching brands behave.

What they see, how consistently you show up, and how effectively you engage shapes their decision to buy.

That’s why this service is part of our Behavior → Effectiveness phase inside the 3B3E framework.

We Don’t Just “Post Pretty Content

We help you build a visible, credible, and conversion-ready presence across all key platforms  backed by real engagement strategy and ad campaigns.

Why This Service Matters

They don’t know who they’re really targeting

They’re trying to market without market knowledge

They don’t know how to differentiate themselves

We fix that

Understand your competitors

Discover untapped market gaps

Build customer profiles with clarity

Craft messaging that resonates

What’s Included

Professional Social Media Account Creation & Setup

We create or optimize your profiles on the platforms that matter most to your audience and industry:

  • Facebook Business Page

  • Instagram Business Account

  • YouTube Channel

  • TikTok Business Profile

  • LinkedIn Business Page

  • Thumbtack Business Listing

  • Yelp Profile Setup

  • Pinterest Business Account

Monthly Content Creation & Posting

We plan and post to engage not just to exist.

  • Monthly content calendar

  • 3–5 custom post designs per week

  • Captions optimized for conversion and engagement

  • Branded hashtags + location tags

  • Call-to-actions that drive clicks, calls, and bookings

Marketing Strategy & Paid Ad Campaigns

Posting alone isn’t enough. We help you amplify your brand with paid reach:

  • Platform-specific ad setup (Meta, YouTube, TikTok, LinkedIn, Pinterest)

  • Ad copywriting + creative (static or video-based)

  • Target audience research and interest layering

  • Pixel, event, or conversion tracking setup

  • A/B testing + optimization

Behavior → Effectiveness: Why It Matters

Inconsistent behavior = ineffective marketing.

A Complete Social Presence

Regular, High-Quality engagement

Content Designed To Drive Action

Targeted Ads That Put Your Brand In Front Of The Right People

Why Clients Love This Service

Multiplatform Mastery – We don’t force every brand into the same strategy. We tailor your content and ads for the platforms your audience actually uses.

Behavioral Branding – We align your social behavior with your brand identity, tone, and goals so your audience experiences consistency and trust.

Real Effectiveness, Not Vanity Metrics – We measure success by leads, clicks, and growth not just likes and emojis.

Why This Service Matters

Starting a business is exciting. But the backend setup is often overwhelming, time-consuming, and full of legal and technical jargon.

That’s why we created this service so you don’t have to figure it out alone.

Our Business Foundations Package Saves You:

Discovery & Brand Audit

Time

We do the research, filing, and setup so you can focus on your vision

Strategy & Blueprint Creation

Money

Avoid costly mistakes from misfiled forms or non-compliance

Design & Development

Stress

No more bouncing between government websites and YouTube tutorials

Design & Development

Lost Growth

A poor foundation can slow you down later when trying to scale

Client Testimonials

"Exter isn’t just another agency "

"Exter isn’t just another agency. they’re a full-blown startup branding partner. we launched faster and better than we thought possible." - Shawn James

"Highly recommend "

"They helped us create a brand that looks and feels like we’ve been around for years" - Kylie Matthew

Frequently Ask Question

Can I Choose Which Platforms I Want To Be On?

Yes. We recommend platforms based on your niche and audience, but you can choose which ones you want to prioritize.

What If I Already Have Some Accounts Set Up?

Great! We’ll audit them, optimize everything, and align your visuals and messaging for consistency.

Do I Have To Be On Camera For Reels Or TikToks?

Not necessarily. We can create faceless content, animated text videos, or product-based reels depending on your comfort and brand style.

How Much Ad Budget Do I Need?

We recommend starting with at least $150–$300/month per platform, depending on your goals and competition.

Want To Start Your Business

Every startup begins with a single step. whether you're just starting out or looking to take your business to the next level, our proven strategies and dedicated support can help you achieve your goals. explore more about how our approach has made a difference, and imagine what we can accomplish together. are you ready to transform your passion into a thriving business??

Ready to Become a Brand That Shows Up and Converts?

Let’s transform your brand’s behavior into a customer-winning strategy.

Your presence matters and we’ll help you make it count.

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Trust us to go above and beyond, consistently providing service that exceeds expectations. Your success is our priority at Exter Marketing

Get Connected

27 Old Gloucester Street, London, United Kingdom, WC1N 3AX