Because Your Pet Brand Deserves to Be More Than Just a Name
Branding Services For Pet Businesses
At Exter, we don’t just build brands. We create emotional connections between pets, pet owners, and your business. From pet grooming salons and veterinary clinics to organic pet food brands and accessory stores, we design a brand story that wags tails and wins hearts.
Why Branding Matters in the Pet Industry
Pet owners don’t just buy products — they buy trust, love, and care for their furry family members.
Your brand isn’t just a logo; it’s the feeling people get when they see your collar tag, smell your shampoo, or book your grooming session.
A powerful brand helps you:
Gain loyal customers who emotionally connect with your mission
Stand out in a competitive pet market
Charge premium prices with perceived value
Attract the right audience who believes in your pet-first values
Whether you're selling premium pet food, launching a doggy daycare, or offering exotic pet grooming — branding is your silent salesperson.
What’s Included In Our Pet Business
Branding Package?
Brand Discovery & Strategy
We dig deep (like a curious pup) to discover your business’s true personality, values, and market potential.
Industry & competitor analysis
Unique Selling Proposition (USP) for pet services/products
Charge premium prices with perceived value
Brand voice, mission, and positioning
Customer persona targeting (e.g., Cat moms? Premium dog treat buyers? Vets?)
Go-to-market strategy for niche pet segments
Pet-Centric Visual Identity
We craft an identity that makes tails wag and humans click ‘buy’.
Custom Logo Design (dog, cat, or exotic pet-inspired)
Typography & color palette (warm, playful, trustworthy)
Charge premium prices with perceived value
Iconography and brand patterns
Packaging design for pet products
Visual content style guide
Brand Messaging & Copywriting
We craft an identity that makes tails wag and humans click ‘buy’.
Custom Logo Design (dog, cat, or exotic pet-inspired)
Typography & color palette (warm, playful, trustworthy)
Charge premium prices with perceived value
Iconography and brand patterns
Packaging design for pet products
Visual content style guide
Social Media Branding
From Instagrammable moments to viral videos, we’ll make your brand fetch-worthy.
Social media templates and story formats
Brand-aligned bios, highlights, tone, and post ideas
Hashtag strategy for visibility
Influencer integration strategy for pet accounts
Web Design & Digital Presence
Today’s pet parents shop online. We ensure your brand is more than just cute—it's converting.
Brand-aligned, mobile-first website UI/UX
Shopify / WooCommerce brand-focused pet store design
SEO-optimized content and copy
Booking systems for services (vets, trainers, groomers)
Visual content style guide
Our Process: Tailored For The Pet World
We know every pet business is different — just like every pet. That’s why our process is deeply collaborative and driven by strategy, creativity, and results.
Step 1: Discovery Call
We understand your niche, vision, and audience (pet parents, breeders, trainers, etc.).
Step 2: Pet Brand Blueprint
We create a strategic roadmap tailored to your goals — whether it’s launching a boutique brand or scaling your grooming chain.
Step 3: Brand Creation
From logo and visuals to packaging and voice — we build a loveable and lasting brand.
Step 4: Digital Expansion
Website, social media, SEO — we help you launch and grow digitally.
Who We Work With
We specialize in branding across the entire pet industry, including
Pet grooming businesses
Veterinary clinics
Pet food and organic treat brands
Pet accessory and apparel brands
Doggy daycares and pet hotels
Exotic pet specialists
Dog training academies
Pet influencers and YouTube brands
Why Choose Exter?
Deep pet industry knowledge
High-converting, lovable brand assets
A collaborative, human-first approach
Frequently Ask Question
I already have a logo. Do I need full branding?
Absolutely! Branding is more than a logo — it's your visuals, voice, values, and customer experience across every channel.
I run a small pet grooming shop. Is this for me?
Yes! Whether you’re just starting or scaling, we tailor your brand strategy based on your goals.
Can you design packaging for pet products?
Of course! We specialize in product packaging, especially for treats, grooming kits, and toys.
Want To Start Your Business
Every startup begins with a single step. whether you're just starting out or looking to take your business to the next level, our proven strategies and dedicated support can help you achieve your goals. explore more about how our approach has made a difference, and imagine what we can accomplish together. are you ready to transform your passion into a thriving business??
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Trust us to go above and beyond, consistently providing service that exceeds expectations. Your success is our priority at Exter Marketing
Get Connected
27 Old Gloucester Street, London, United Kingdom, WC1N 3AX